Page 24 - Griffin Gazette - October November 2024
P. 24
BOOST YOUR RETAIL SALES
with Brand Power
By Hannah Sadosky, Retail Education Manager, Griffin
It’s No Secret, Consumers Are Heavily Influenced By Brands And Gardening Is No Different
In the gardening industry, brand influence plays a significant role in retail consumer purchasing
decisions. Proven Winners branded plants and the retail supporting products like Proven Winner
soils, and fertilizers are sought after solutions to garden success. Aquapots® from Proven Winners,
offer another solution to gardeners; self-watering, and smart water use. Gardening consumers
gravitate to the Proven Winners brand not only from the brands strong marketing but also
proven performance. Proven Winners is recognized as the #1 plant brand® and a market leader
in North America.